SATURDAY NIGHT BEECH-NUT SHOW WITH DICK CLARK

THE DICK CLARK SATURDAY NIGHT BEECHNUT SHOW, NEW YORK, 1958
1958: DICK CLARK’S SATURDAY NIGHT BEECH-NUT SHOW AT THE LITTLE THEATER IN NEW YORK

 

Beech Nut Chewing Gum was the sponsor of this short-lived Dick Clark production three-years on ABC-TV from  February, 1958 through September,  1960 (Click inmage for larger view)
Beech Nut Chewing Gum was the sole sponsor of this short-lived (nearly three years) Dick Clark production. The show, out of NYC, was broadcast every Saturday on ABC-TV from February, 1958 through September, 1960. (Click image for larger view).

The Dick Clark Saturday Night Beech-Nut Show was Dick Clark’s second attempt at a prime time show. His first, a prime-time version of American Bandstand, ran only 13 weeks. The Beechnut Show was much more successful lasting almost 3 years.

The Dick Clark Saturday Night Beechnut Show was broadcast live Saturday nights from the Little Theatre in New York City. Every weekend, Dick Clark commuted from Philadelphia to NYC to do the “Beechnut” show. There was actually two shows done each Saturday. The first was a rehearsal show where the artists could sketch out their performances and Clark could line everything up. This would have a different audience then the second show which was the one that was televised.

Beechnut Gum was actually picked up as a sponsor for the third episode to the conclusion of the show’s run. The artists that appeared usually “lip-synched” to their records. Very few actually performed live.

This is the only show to be able to make the claim of having Buddy Holly, Ritchie Valens and the Big Bopper as guests (though on different episodes). All three were killed together in a plane crash on February 3, 1959.

Amazingly, Elvis Presley and Ricky Nelson, two of the biggest stars of the period, never appeared on the show. The first show aired on February 2, 1958 with guests Jerry Lee Lewis, Chuck Willis, Johnny Ray and the Royal Teens. The final show aired on September 10, 1960. MORE

Dick Clark interviewing Fabian on the Beech-Nut Saturday Night Show
Dick Clark interviewing Fabian on the Saturday Night Beech-Nut Show in 1959.
Dick Clark interviews Bobby Rydell during one of his several performances on the show
Dick Clark seen here interviewing Bobby Rydell during the show in 1959.

Addendum: Above information provided by TV.com. For the complete 1958-1960 Dick Clark Beech Nut Show summary and artist-appearance listing for every show, go here to TV.com.

Motor City Radio Flashbacks will be showcasing many of these *rare* Dick Clark video presentations here on this website from time to time. In this first installment, we present four video classics (below) from the Dick Clark Beech-Nut show as was first broadcast on national television during that memorable late-’50s rock and roll era:

Edd Byrnes and Connie Stevens (April 04, ’59). Bobby Rydell (July 16, 1960). Frankie Avalon (March 14, 1959). Everly Brothers (July 09, 1960).



Beech-Nut Chewing Gum: sole sponsor for Dick Clark's Saturday Night Beech-Nut Show over ABC Television 1958 - 1960
Beech-Nut Chewing Gum: sole sponsor for Dick Clark’s Saturday Night Beech-Nut Show over ABC Television 1958 – 1960

Dick Clark Beechnut Show logo

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